The name for my brand I have decided on is “stomp”. This will be a unisex skate brand. It will include skate shoe, roller skates/blades, T-shirts, clothing etc.
At the moment, My logo design is made of a handwritten Block lettered font I made/ drew, then scanned in and am currently editing and changing around colours etc.
It will be aimed more towards young people – teenagers/ young adults that come from the more regional/country areas rather than in the city setting.
Hopefully drawing inspiration from outback icons – animals, plants etc. this brand will be able to be used all year round.
Social issues to experiment with – promoting less boredom and violence amongst todays young people. Also to promote the benefits of being outside and active.
Potential colour palette – black, orange, yellow, blue, green, pink.
Symbols – Skate shoes, feet, skateboards, sun, animals, flora.
Some inspiring themes I’m looking at might be certain tribal patterns such as african tribal, either black and white or colourful. Or like this pattern image which is kind of an aztec pattern.
“I like to open the doors of the human brain” – Philippe Starck
- Born in 1949, Starck is a French Product Designer.
- Learnt from his aeronautic engineer father – everything should be organised elegantly and rigorously
- He endeavours to do well, right down to the finest detail.
- “i’m a kid who dreams and at the same time I’ve got that light-heartedness and gravity of children. I fully accept the rebellion, the subversion and the humour.”
- In 1983 the general public discovered Philippe Stark when President Francois Mitterend chose his project to decorate the private residences at the Elysee Palace.
Philippe Starck considers himself no more an architect than a designer.
- Starck has designed many different things, from bathroom and kitchen designs, to a vast collection of chair and lighting designs and even toothbrushes.
- “If there is no vision, humane, social or loving, a project doesn’t have the legitimacy to exist” – Philippe Starck.
“Communication should be entertaining”
Neville Brody is an internationally distinguished designer, typographer, art director and brand strategist who
is well known for breaking the boundaries and traditions in design.
Brody is the original founder of the Research Studios network and also one of the founding members of FontWorks. He works both independently and with other designers in Research Studios network on commercial and private projects.
By 1977 punk rock began to have a major effect on life in London. As a result of this, Brody’s work and motivation was impacted largely and at one point he was almost thrown out of the London College of Printing for putting the Queen’s head sideways on a postage stamp design.
His first-year thesis had been based around a comparison between Dadaism and pop art, not just Punk rock.
Brody made his name largely popular through his revolutionary work as Art Director for The Face magazine when it was first published in 1980.
Fuse 1-20 was released in January 2012. It was the celebration of 20 years of Research Network’s internationally renowned platform for experimental design and typography.
“FUSE was a project ahead of its time and is now even more vital in informing our understanding of our new digital communications space. It shows how important the need is for a constant state of experimental language. Its amazing to have this chance to re-view this vital collection of creative work for which we are delighted to partner with Tachen books.”
– Neville Brody.
- · http://en.wikipedia.org/wiki/Neville_Brody
- · http://www.researchstudios.com/neville-brody/
- · www.linotype.com/669/nevillebrody.html